Last week, McDonald’s sold 500 half-gallon containers of its McRib barbecue sauce online for $19.99.
The sauce — with a label dressed up like a Christmas sweater — sold out in less than one minute.
Silly me.
I clicked on the website about 19 minutes after the sauce went on sale, planning to purchase at least one gallon.
Apparently, I was not alone.
McRib sauce can now be purchased on eBay and similar auction sites for as much as $160—eight times its retail price.
Happily, the profits from this sale were sent to Ronald McDonald Children’s Charities.
As a consolation prize, I had a McRib for lunch yesterday. No pickles, of course, because pickles are disgusting. I also recommend adding cheese to the sandwich, but either way, it’s yummy.
Even better, my friend, Shep, texted me yesterday:
Shep: “Just had my first McRib.”
Me: And?
Shep: Delicious.
Shep has always been a brilliant man.
