Insult advertising is the best
Selling more product is the goal of advertising. Doing so while making fun of another slightly pretentious company – and a non-competitor at that – is the best.
Selling more product is the goal of advertising. Doing so while making fun of another slightly pretentious company – and a non-competitor at that – is the best.
I went to the Patriots-Ravens playoff game on Saturday. Though I love attending Patriots games at Gillette Stadium, it’s not always easy. I left my house at 10:45 AM and…
Slate editor Allison Benedikt sent the following tweet around the holidays. Julia Turner, who was referenced in the tweet (Benedikt may actually be quoting her) is Slate’s editor-in-chief: @juliaturner "You…
A 99 year-old great grandfather offers 25 pieces of advice. My favorite is this one: Everyone has too many clothes. Wear what you have and quit buying more. I know…
On October 23, 2012, I came out in favor of skipping after skipping down the deserted streets of Brattleboro, Vermont. “The swinging of the arms, the momentary, almost violent liftoff…
My students sit in teams. Every month these teams change, and they are given the opportunity to choose new team names. This month one of the teams took the name…
The next time someone attempts to counter your argument by claiming that you are making an “apples to oranges” comparison, say this: Really? Apples and oranges are both similarly sized…
If you haven’t seen Taylor Swift’s Christmas video, you should. It’s a lovely thing, but it’s also an exceptionally valuable lesson for anyone who creates content. Actors. Writers. Artists. Musicians.…
It’s that time of year again when I encourage my students to make me cry. Parents and teachers often ask me about how my students so consistently fall in love…
Four years ago, I proposed a new job for myself: The professional best man. I was serious about the proposal but less than hopeful about my prospects, but since publishing…