A unicorn and the tendency towards loss aversion result in cleaner teeth and a new idea in behavior management.

The pre-gifting of the stuffed unicorn as a reward for the excellent behavior that we expected from my daughter during her recent dentist appointment was a stroke of genius on…

Continue ReadingA unicorn and the tendency towards loss aversion result in cleaner teeth and a new idea in behavior management.

Affirmation from a Moth audience is unbelievable. Affirmation from a bunch of kids is damn good, too.

As a second grader, comedian and actor Jamie Foxx was so talented at telling jokes that his teacher used him as a reward. If the class behaved, he would entertain…

Continue ReadingAffirmation from a Moth audience is unbelievable. Affirmation from a bunch of kids is damn good, too.