I'm in the letter-writing business. From 2018 through 2023, I attempted (and succeeded) in writing at least 100 physical letters every year. Since 2023, I've increased my goal to 150,…

I'm in a single-use restroom. The door is locked.  Someone on the outside jiggles the handle to see if it's locked.  It's locked.  Then comes an act of utter stupidity:…

I'm a fan of nostalgia. The closer the past remains to me, the more my life seems to be connected from beginning to end. I also love reminders of bygone…

I'm teaching about the vinculum. "What is the line that separates the numerator and denominator?" I ask my class. No one knows. Most people don't know. You probably didn't know.…

Someone at Barilla pasta is my hero. A clever marketing genius. For zero dollars, Barilla pasta has created nine Spotify playlists that match the cook times of their products, with…

In 1997, "Air Bud" — a film about a dog capable of playing basketball — landed in theaters. It did fairly well, I assumed, since I can still remember the…

Being one who suffered from a relentless, existential crisis, constantly thinking about death, my only means of getting through the day is by convincing myself that I will never die.…

When I managed McDonald's restaurants — for nearly a decade — one thing always struck me as foolish: The goal for most store managers — based upon systems established by…

It doesn't take much for a business to delight its customers, and whenever it does, it ensures that customers remember that business for a long time. Three examples from our…

I would never even consider purchasing pajamas adorned with chickens. Not in a million years. But stick them in a bucket that looks a lot like a bucket of KFC…