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I had a brilliant idea: An MRI boutique. Get preventively scanned at your leisure. As often as you’d like. Monthly if you think it’s necessary.

Then a kind reader pointed out that this business model already exists.

At least one does. In Orange, California.


The building is more modern than I had envisioned, but they offer the same services that I had proposed and for about the same amount that I thought it might cost: $600.

For the record:

The news that this business model already exists doesn’t make my idea any less original or brilliant.

Just more viable.